Sometimes kids get frustrated when learning to tell the analog time and we found that many teaching clocks either missed vital information or were just too cluttered. Our team at park madison strongly believes that telling the time should be fun, easy and a part of every-day life so we designed our clock and e-book to help both our children and yours master this essential life skill. We have been amazed at the difference our Park Madison clock has made to so many families and in classrooms around the country - bringing a sense of achievement to kids, parents and teachers too!