This flexible soft material circumference tape measure is perfect for taking body measurements. The soft and flexible measuring tape is easy to read ruler in inches and centimeters. The tape measure is flexible and can be easily wrapped around various body parts, such as the waist, chest, arms, thighs, and legs. It is also durable and can withstand regular use. The tape measure is perfect for personal use, fitness, and healthcare settings. It is easy to use and provides accurate measurements.