Put some radiance into your kids oral health routine. The fun sparkles of Crest Kid s Cavity Protection Toothpaste make brushing enjoyable and encourage the daily habit. Plus your kids will be fighting cavities with clinically proven Fluor stat that s gentle on tooth enamel. Put some radiance into your kids' oral health routine. The fun sparkles of Kid's Crest Cavity Protection Toothpaste make brushing enjoyable and encourage the daily habit. Plus your kids will be fighting cavities with clinically proven Fluoristat that's gentle on tooth enamel.Liven up your kids' oral health routine with Crest Kid's Toothpaste, Sparkle Fun. The sparkle fun of this kids' toothpaste encourages your kids to maintain a healthy tooth brushing routine and habit.The ADA Council on Scientific Affairs' Acceptance of Kid's Crest Sparkle Fun is based on its finding that the product is effective in helping to prevent and reduce tooth decay, when used as directed