This personalized custom doormat measures 30 inches long by 18 inches tall and is about 3/4" thick - Made from all natural fibers from the husk of a coconut (a natural product that is subject to variations in some of the husk coloring) - Intended to be used indoors or in covered outdoor areas only. Direct rain and snow will degrade the doormat. - The text and designs are printed directly onto the mat. No decals are used. - Personalized in our family owned business in Indiana. If you're looking for a great gift for a wedding, anniversary, housewarming, or engagement, our customers have told us that the custom doormat is always a hit. Many real estate agents also love to gift this item because your customer will always think of you each time they walk over it. How it's made: The husk of the coconut, or "coir," is removed and grouped in small bundles. The bundles are then adhered to a flexible sheet of PVC material. A large cutting machine then takes each sheet and trims the husks to a uniform length and rolled up for later processing. When the doormat is ordered, a blank for the size ordered is cut from the larger sheet and printed with the customer's design.