Do-IT teamed up with Gary Yamamoto to manufacture a do-it-yourself mold to create a bait with the very same specifications as his legendary Senko, one of the most popular soft plastic baits in history. From bow to transom and every little rib in between, it is to exact specifications. Warning Notice to Commercial Lure Manufacturers: On February 19, 2002, Gary Yamamoto Custom Baits, Inc obtained a U.S. Trademark registration for the name “SENKO”. Any use of this name in whole or in part or sufficiently similar name used for commercial or non-commercial purposes, without the written consent of Gary Yamamoto Custom Baits, Inc is a potential trademark infringement. Trademark infringements involve the potential for significant civil damages, including in particular cases, statutory damages, liability for up to three times actual damages and attorneys' fees.