G-Shock Casio Women's GMS-S120MF-7A2CR Analog-Digital Display Quartz White Watch
​Casio
With the launch of its first watch in November 1974, Casio entered the wristwatch market at a time when the watch industry had just discovered digital technology. As a company with cutting-edge electronic technology developed for pocket calculators, Casio entered this field confident that it could develop timepieces that would lead the market.
Today, Casio is focusing its efforts on solar-powered radio-controlled watches: the built-in solar battery eliminates the nuisance of replacing batteries, atomic timekeeping means the users never have to reset the time. Recently, Casio launched a series of Bluetooth watches that sync to the users cell phone to automatically update the time. Casio is always moving time forward.

Brighten up your spring fashion with the G-SHOCK S series pastel color collection. Based on the GMAS120, these models are dressed in the vivid colors of the athleisure and casual fashion scene, perfect for a yoga session or an afternoon unwinding with a latte.