Godfrey is the original rowing seat pad manufacturer and supplier. Manufactured in Nottingham, England and supplied to rowers, gym enthusiasts, fitness professionals, Olympians in fact hundreds of thousands of people around the world. Designed to reduce the stress and pressure sores when using the Rowing machine. With over 40 years experience in Elite Sport as the original British Rowing Brand, our Seat Pad has been developed and continuously optimized for you. It was important to us to find the right balance between comfort and performance. Rowing machine, boat seats and fitness machine seats are unforgiving and a high training volume can create sore pressure points, irritations even friction wounds can develop along with loss of form from wiggling to get comfortable when exercising. Our seat pads are designed to eradicate these issues and help optimize every stroke. Make every stroke count! Perfect for comfort and performance.