Healthy, beautiful smiles for life. Purpose: Toothpaste. Manufacturer: P & G-Health. Active Ingredients: Sodium Fluoride 0.243% (0.15% W/V Fluoride Ion). Directions: Adults and children 2 yrs and older: Brush teeth thoroughly after meals or at least twice a day or use as directed by a dentist. Do not swallow. To minimize swallowing use a pea-sized amount in children under 6. Supervise children's brushing until good habits are established. Children under 2 yrs.: ask a dentist. For healthy teeth, brush twice a day, floss daily and visit your dentist regularly. Inactive Ingredients: Water; Hydrated Silica; Sorbitol; Glycerin; Tetrapotassium Pyrophosphate; PEG-6; Disodium Pyrophosphate; Tetrasodium Pyrophosphate; Sodium Lauryl Sulfate; Flavor; Xanthan Gum; Sodium Saccharin; Carbomer 956; Titanium Dioxide. Uses: Helps protect against cavities. Fights tartar: Special tartar blockers provide clinically proven effective tartar protection. Whitens teeth: With cleaning action that gently removes surface stains and helps prevent yellow tartar build-up. Warnings: Keep out of reach of children under 6 yrs of age. If more than used for brushing is accidentally swallowed, get medical help or contact a Poison Control Center right away.