iGroom Extreme Volume Shampoo is gentle on hair and skin, while thickening and volumizing the coat from root to tip. Featuring hydrolyzed proteins complex, this formula is great for fine and limp coats, increasing volume and thickness, while leaving the coat full, lush and strong. NO SLS, Parabens, Phthalates or Animal Ingredients; Naturally Inspired; Environmentally Sustainable; Adds body & volume; Intense cleaning power; Adds moisture; Contains vegetable proteins; Repairs damage; Recommended pH balance for pets; Made in the USA; For best results, use in conjunction with iGroom Extreme Volumizing conditioner and Extreme Root Lifter.